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IT TAKES MORE than a shiny exterior to make a used vehicle attractive to a potential buyer By adding a Dealer
Specialties window sticker,
you give "new car" credibility as well as factual substance to your product, which in turn reduces the fear of the unknown that can accompany used car sales.
On-Site Preparation
Produced and customized on-the- spot for each and every used vehicle on your lot, the Dealer Specialties sticker presents an immediate and comprehensive listing of options and features unique to
that car. Thorough and hassle-free, the DSI input automatically captures data, matches it to the correct photos, and transmits it to the Internet for distribution.
Comprehensive Vehicle Data
The one-time input of vehicle information into the database by your Dealer Specialties representative gives you instant access to your
electronic inventory, and enters Internet listings. Vehicle data lists year, make, model, engine specs, transmission, options, and many other details - sparing the individual dealer this labor-intensive 6nd time-consuming process.
Digital Color Shots
Up to six different color digital photos - exterior and
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interior shots - are entered for the same vehicle. "Internet shoppers are becoming increasingly
sophisticated," says DSI
Director of Marketing, George Nenni. "The more you can promote your used car fleet better than your competitors, the better your chances of getting walk-in traffic," Results from web site studies indicate that vehicles with pictures are up to four times more likely to generate a sales lead than vehicles without a photo,* notes Nenni.
Quick, Thorough, Professional Presentation
Using only the highest quality materials and up-to-the-minute
technology, your Dealer Specialties representative creates a durable, informative, and fade resistant peel- and-stick window sticker for every used car, used truck, demo or program vehicle you're selling. A visual review and VIN scan provide complete and precise option information to computer generate each Dealer Specialties colorful 3-part sticker and Buyers Guide. The Buyers Guide, required by the FTC, is custom-designed to include any remaining factory warranty or specific dealer warranty information. A separate 2-part Buyers Guide is also provided for use at the time of sale.
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 THE ONE-TIME INPUT of documented visual and factual information by your DSI
representative is transmitted automatically to all linked web sites. Post as many as six different photos per vehicle to attract potential buyers on-line, on your lot,
informative stickers present all pertinent data to walk-through traffic.
Dealer Specialties of Lake Superior P.O. Box 356 Peewauke, WI 53072 Voice: (262)695-2818
Tollfree: (800)585-3757 Fax: (262)695-2903 Click here to Contact Us
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